Personal Brand + …
Picture a person who has a stack of resumes to review and they are Googling each candidate. Who stands out to them? Is it the person with no Google results? Probably not. Remember, that in a study done by Execunet, 87% of recruiters and hiring manager DO Google potential candidates and 45% of them will eliminate candidates based on their findings. It is important prior to building your Google results that you have a crystal clear vision of what you want to express online. The personal branding process can help you uncover what is unique and special about you.